Disney Interactive | Playdom

Incorporating a beloved franchise into a new mobile gaming experience is a wonderful challenge.

This is the UI work I completed for STARPG, a combat game based on the Star Wars universe. The concept was holographic style, similar to what was used in the original Star Wars trilogy. I created all original UI and iconography after careful study of the strict branding guidelines set by the Lucas Films and Disney teams.

Research can be fun! Watching each previous film and studying the layers of visual design gave me a whole new appreciation for the series. After the small gaming studio Playdom was purchased by Disney, many new IP opportunities were presented to the team.

Unique Menu

Designing for a future that is in disrepair requires a delicate balance of rust and neon. You want the interface to feel sci-fi and otherworldly, but at the same time, it must feel very used and upgraded with spare parts only.

Class and Rank

It was a challenge to develop a series of class badges for each type of fighter in the game that had their own personality, while still living in the Star Wars universe. I went through many iterations of these icons before landing on a set that felt right.

Credits

With so many types of currency in game, I needed each type to stand on its own. Not just with color and symbol, but with a unique form, material, and perceived value.